Main title sequence and digital studio wall design for RTE Sports.The overall aesthetic needed to feel physically real and hold gravitas but it also needed to have the utility to display game footage, footage that would change as the rugby season progressed. Here we wanted to place within our very real looking 3D architectural space, large smooth concrete plinths. These strategically placed objects would become the backwalls for any footage projection.
The sculpture was our central design element, an imposing structure full of pent up tension and power. To get this core element just right we needed to pick the perfect rugby pose. Collaborating with RTE's Paul Gibney we settled on the 'tackle' as our chosen composition. Using the tackle as our centre piece gave us the perfect composition, two opposing forces coming together, both with equally divergent intentions, the story of rugby frozen in time.
The Studio
The studio space plays a very different role to the title sequence, so it naturally took on a slightly different composition and tone to the opener. Here we needed to open up the space more and allow more light in to fill the space. This meant removing geometry and adding newer elements like curved glass panels.
CREDITS
Client | RTE Sports
RTE Design | Paul Gibney
Creative Director | Donal O'Keeffe, Manus Goan
Producers | Emily Bourke, Talma O'Sullivan
Production | WindMillLane Studios
Designers | Manus Goan, Donal O'Keeffe, Arron Amor, Ingrid Tsy
